Johanna Urkauf

CEO, KTM Bikes

Johanna Urkauf has been Managing Director of KTM Fahrrad GmbH since January 2018. The family Urkauf is in the third generation in the bicycle industry in Austria. Johanna Urkauf is the oldest of two daughters of Carol Urkauf-Chen, who took over the KTM Fahrrad GmbH in 1997.

She has been with the company since 2014. Since that time, KTM has developed very strongly from a full range bike supplier to an innovation and market leader in the field of electric bicycles. Since 2014, sales have risen from €130 million to almost €300 million in the current financial year. Mother and daughter place great emphasis on the location Austria and "Made in Austria". Record investments are currently being made in the new building for one of the most modern bicycle production plants. This is the first step of further investment plans by KTM Fahrrad.

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